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Neoscape -- showcasing the future using virtual reality


Neoscape is a creative studio with offices in Boston, New York and San Francisco. For the past 21 years They’ve been crafting branded experiences of built environments for discerning clients around the world. In 2017, Neoscape continues to be a pioneer in their field by utilizing virtual reality.

When you complete projects of the scale and scope that Neoscape does, 2-D renders just don't cut it. Designers need clients to envision what an entire new streetscape may look like. The emergence of virtual reality design tools combined with the use of smartphones in virtual reality viewers was a perfect match for this challenge.

Designers are now able to bring clients completely into the worlds of their imagination through rendering outputs in VR. Showcasing work on an Oculus or HTC Vive is great for the field office, but simply are not solution for scale. Utilizing the capabilities of the modern smartphone and viewers such as SMARTvr create a portable, scalable solution.

SMARTvr, like our custom branded google cardboard viewers, is customizable to meet your branding objectives. For small to medium size runs, we stock all the needed material in the United States for fast turn arounds. For larger runs we have offshore solutions.

Please contact our team with any questions.

An Update on Neoscape and Our SMARTvr Technology

In the summer of 2017, we were excited to explain how the Neoscape had really jumped onboard with VR marketing, opting to use the SMARTvr goggles to enable their clients do enjoy a deep-dive into their firm’s different designs and projects. If you recall, at that time we said this of their use of the tech:

Neoscape is a creative studio with offices in Boston, New York and San Francisco. For the past 21 years They’ve been crafting branded experiences of built environments for discerning clients around the world. In 2017, Neoscape continues to be a pioneer in their field by utilizing virtual reality.

When you complete projects of the scale and scope that Neoscape does, 2-D renders just don't cut it. Designers need clients to envision what an entire new streetscape may look like. The emergence of virtual reality design tools combined with the use of smartphones in virtual reality viewers was a perfect match for this challenge.

Designers are now able to bring clients completely into the worlds of their imagination through rendering outputs in VR. Showcasing work on an Oculus or HTC Vive is great for the field office, but simply are not solution for scale. Utilizing the capabilities of the modern smartphone and viewers such as SMARTvr create a portable, scalable solution.

SMARTvr, like our custom branded google cardboard viewers, is customizable to meet your branding objectives. For small to medium size runs, we stock all the needed material in the United States for fast turn arounds. For larger runs we have offshore solutions.

Yet, we failed to explain SMARTvr at that time! So, let’s do a quick update about our SMARTvr technologies and why you’ll want to consider them for your marketing efforts.

SMARTvr Explained

Our traditional goggles are made of cardboard and are capable of being easily branded in any array of colors or styles. The SMARTvr are as well, but they are made of glass-filled nylon and synthetic polymers that make them a far more stable and portable device for VR experiences. When folded up, they weigh less than 3.5 ounces and can work with almost any phone on the market.

Customized covers ensure the best experience for the user, as well as the firm using them to market their product or service. The covers block the ambient light that can reduce the VR experience, but they are also the ultimate form in branding the gear with any sort of logo or design.

While a set of cardboard goggles is a fantastic way of marketing with VR and helping spread the word about your brand along the way, consumers are eager for something a bit more durable and permanent. The SMARTvr goggles offer just that and allow the very best smartphone VR. This is important because trends seem to indicate that it is smartphone VR rather than device—dedicated VR that seems to be leading the way.

Naturally, being on the cutting edge with your promo gifts is always a good thing, but keep in mind that the use of VR is also going to nudge up the value and impressiveness of your marketing content. Whether you go 3D video, interactive apps and ads, or use the technology to deliver a far better end user experience than renderings, images or flat content delivers, your marketing is almost guaranteed to be far more effective when paired with VR goggles.

If you are ready to find out how to SMARTvr headsets and branded VR goggles as a premium form of marketing, consider getting in touch with DODOCase VR today.


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